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Taking Your Store Online: Why an Online Store Can Boost Your Sales
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Having an online store can be an extreme advantage to ones business. Whether it be a stand lone or a supplement to a current business, getting your store online can bring your more sales than ever. Lets delve into this:

First of all, your online store doesn’t have store hours, which means unlike a conventional store, a customer can always access your inventory and make a purchase. Your online store is open 24/7 and sales can be made at any time. In addition to providing more opportunity for customers to make purchases, you are also expanding your potential customer base. You are not just a single physical location anymore. Your online store can be accessed from people across the nation and across the world. Not to mention that an online store is extremely flexible. You can immediately update inventory information, sale prices, or even create daily deals. This type of flexibility allows you to provide a change of information that customers can’t see in a conventional store. So, more opportunity, more customers, and more flexibility equals more sales.

Now, keep in mind that you are also dramatically increasing your visibility by putting your store online. With search engine optimization, online promotion and advertisements, customers will search for your online business and making sure they find you is part of the equation involved in making online sales. Additionally, you are also able to conduct direct marketing for your online store as well. And as opposed to conventional methods, you can closely monitor and manage the results you get for a very detailed marketing plan.

We have yet to mention perhaps the most important reason for having an online store. It is the technology age! People use their mobile phones and tablets everyday to browse inventory and purchase products. There is an entire generation of people that practically live online, and if your store doesn’t exist on the web, then to them it doesn’t exist. If you don’t provide your customers an online shopping experience, you are missing out on a huge market of potential sales. Don’t make this mistake!

For help creating an online shop for your store, contact RG Pacific today. You can fill out a quote submission here

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Set Up Your E-Commerce Shop for Valentine’s Day
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With Valentine’s day approaching, many business owners can expect a temporary boost in sales. However, with the internet market blooming, getting your shop online in time for Valentine’s Day can drastically increase your sales. In 2012, on average, every person spent $130.97 for Valentine’s Day so you can’t go wrong with setting up your E-Commerce shop today.

Creating an online shop, also known as an E-Commerce site, can prove to be very advantageous for your business. Plain and simple, creating an E-Commerce shop provides an additional platform for your customers to shop. With more ways for customers to shop, you will then make more sales because you can reach out to a larger audience. Another factor is that online shopping is much quicker for both the seller and buyer, and in today’s fast paced work environment a quick transaction can be a deal breaker for many potential customers. Not to mention that almost every potential customer will go online to shop. In fact, E-Commerce sales in 2013 accounted for $1.5 trillion.

Now that you know the advantages of an E-Commerce site, there is no better time to set up your online shop. With Valentine’s Day approaching in just over a month, you can take advantage of that fact that more than 25% of people will go online to shop. Meanwhile, according to About.com, 46.9% of tablet users and 40.7% of smartphone users will “research products, prices, and retailer information, redeem coupons and purchase products with their device.” So, if you set up your E-Commerce shop, you can reach out to a much larger customer base and effectively improve your sales.

Contact us if you want help building your shop!

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